Prioritize Digital Customer Experience to Boost Revenue and Cut Costs for Startups

by Xiao Yuhong
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“According to global consulting firm McKinsey, brands that improve the customer journey can see revenues increase by 10% to 15% while lowering costs by 15% to 20%”

With the upcoming business challenges, what are you doing to improve revenue and reduce cost?

Digital customer experience

By Shubhi Agarwal on Inc42 Media

Why Startups Should Focus On Perfecting Digital Customer Experience

  • Brands have made social media platforms an integral part of their communication strategy to build a vibrant online community that improves their interactions with both existing and potential customers

  • According to global consulting firm McKinsey, brands that improve the customer journey can see revenues increase by 10% to 15% while lowering costs by 15% to 20%

  • Let’s look at some of the indicators that show how customer experience has evolved over time

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